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This paper examines in a historical context, with reference to concrete cases, the phenomenon of spin doctors. How does it act?

What is its purpose? Where does it operate? And what are its consequences? These questions are raised in order to help identify the actions lge strategies benefitting news sources, as well as the impact on journalism: Changes, updates and consolidates the law on copyright. Seven Stories Press, Courtier to the crowd: Iowa State University Press, Trust me, i’m lying: Soundbites kinguagem spin doctors: Banco do Brasil, ObjEthos, October 24, The University of North Carolina Press, The new propaganda is liberal: New Statesman, London, 14 mar.

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The Spin doctor’s diary: No Planalto com a imprensa: All the president’s pundits.

Public Relations Review, v. The debate and spin doctors.

The father of spin: Bernays and the birth of public relations. Obama, the puppet master.

Resumo This paper examines in a historical context, with reference to concrete cases, the phenomenon of spin doctors. Palavras-chave Journalism; News sources; Relationship between sources and journalists; Spin doctor. The reality of the mass media. Stanford University Press,